Fort Worth, Texas (April 1, 2023) - BlueSprig today announced it will be the primary sponsor of NASCAR Craftsman Truck Series driver Armani Williams at Texas Motor Speedway on April 1. Williams is the first NASCAR driver openly diagnosed on the autism spectrum. This is BlueSprig’s first foray into the NASCAR world.
BlueSprig, founded in 2017, is a leading provider of Applied Behavior Analysis (ABA) treatment services to children with autism spectrum disorder (ASD). BlueSprig is committed to providing compassionate, individualized, and evidence-based behavior analysis treatment. Headquartered in Houston, TX, BlueSprig is a nationwide provider of ABA treatment with 140+ locations.
"We are thrilled to partner with Armani and his race team this weekend. What a great way to kick off Autism Acceptance and Awareness Month,” said Jason Owen, CEO of BlueSprig. “Armani serves as a shining example of the potential that lies within individuals diagnosed with autism. We look forward to cheering him on as he drives the BlueSprig sponsored truck and shows the world what we can achieve when we work together to support, celebrate and uplift individuals with autism.”
For additional information about BlueSprig or to receive updates, visit www.blusprigautism.com
Williams, a native of Detroit, Michigan, impressed in his series debut at World Wide Technology Raceway at Gateway in August 2021, where he finished a respectable 21st and earning his speedway license in NASCAR competition.
“I have spent every waking moment that I’m not in class preparing to do my part behind the wheel,” said Williams. “Whether that is iRacing, studying pictures, reviewing film or just talking to others in the industry. It’s my job to go out there and give my team and partners a finish they would be proud of and that’s exactly what I plan to do.”
The BlueSprig partnership is the first in a series of races and partnerships to be announced later this season. Williams will be welcoming back returning partners and introducing some new ones.
“There are a lot of people that have worked tirelessly in order for me to continue my dream and I’m so thankful,” said Williams. “I’m excited about where this season is heading, and I’m incredibly thankful to be starting back up on the first day of Autism Acceptance and Awareness Month. It is an honor to be able to show that being diagnosed with Autism Spectrum Disorder is not a limitation. If you tell me I can’t, I’ll show you I can.”
The partnership with G2G Racing and the placement of the new and returning partners were orchestrated by fgrACCEL, a full-service sports marketing and management agency. Additional races for Williams will be announced later this season.
“We are excited to have Armani join us at Texas,” said G2G Racing owner Tim Viens. “He has a very unique journey and story to tell through his racing and I am happy to have him drive for G2G Racing.”
Williams, 22, graduated to the Truck Series after stints in the premier ARCA Menards Series, ARCA Menards Series East, ARCA Menards Series West and the Canadian-based NASCAR Pinty’s Series.
For more on Armani Williams, please visit teamarmaniracing.com, like him on Facebook (Team Armani Racing) and follow him on Twitter (@TeamArmaniRacin).